Company stakeholders include stockholders, passengers, communities, employees and business partners (suppliers, airports). Found insideWe don't properly understand the impact of a whole tier of companiesExxonMobil, AOL Time: Warner, GM, GE, Verizon, IBM, Dell, P&G, Southwest Airlineswhose Found inside Page 118 there will be numerous US counterparts such as DuPont, Nike, Nordstrom, Panera Bread, Southwest Airlines, The Container Store and Whole Foods Markets. It is true that Southwest Airlines failed when approaching Kevin Smith and asked him to leave, but at the same time Kevin Smith failed on his social responsibility to voice his complaint outside of proportions and, knowingly of his power and status, take it to other media outlets taking advantage of the situation. Auto-suggest helps you quickly narrow down your search results by suggesting possible matches as you type. Southwest Heart of the Community Program Makes Great Spaces in More Places! Today, the company has over 63,000 employees with 750 airplanes flying 4,100 missions every single day. Book Southwest Airlines' low fares online atSouthwest Airlines or by phone at 800-I-FLY-SWA. Found inside 218, 227, 238239, 244 social screening, 215 socially responsible investment (SRI), 213216, 218 societal stakeholders, 60, 61,188 Southwest Airlines, Found inside Page 104Once considered divergent philosophies, profit and social responsibility have been while the culture at Southwest Airlines encourages customer fun. Corporate social responsibility (CSR) and Environment, Social, Governance (ESG) sustainability data for Southwest Airlines Co., Passenger Airlines and USA. In September 2014, the airline proudly unveiled Heart, a new aircraft livery, airport experience, and logo, showcasing the dedication of Southwest Employees to connect Customers with whats important in their lives. Southwest Airlines has created the image of a socially and environmentally responsible business. Found inside 3 organizational, 145 universal, xi, 143162 Society for Human Resource Management, 224 Sociocultural background, 61 Solidarity, 159 Southwest Airlines, I need that flight from Allentown to Vegas, and I love Southwest. Found inside Page 282 Mark, 122 social responsibility, 158 Southwest Airlines, 3-4, 21-48 business strategy of, 26-28 compared with People Express, 246-250 compensation at, She also provides innovative ideas for future-proofing airlines. Clipped Wings is a treatise for business professionals featuring academic research as well as industry anecdotes. Corporate Responsibility Magazine revealed its 14th annual 100 Best Corporate Citizens List, naming Southwest Airlines (NYSE: LUV) as a leader in the commitment to transparency and responsible business practices. Found inside and have not made the business case for corporate social responsibility. For example: In 2010, [Southwest Airlines] completed the installation of That's what low fares without 'gotcha's', which we call TransfarencySM, will do for you. For Southwest, that means honoring our triple bottom line: Our People, Our Performance, and Our Planet. Southwest Airlines has one of the most interactive social media strategies in business. Southwest Airlines Opportunities 1. 2020 Southwest Airlines Co. All Rights Reserved. The airline industry is energy intensive and draws criticism from many environmental advocates. Yet Southwest has taken several steps to reduce its impact on the environment. The airline has improved its jet fuel efficiency by nearly 33% since 2005, and Southwest boasts seven straight years of improving its emissions intensity ratios. The 2020 Southwest One Report is a snapshot of our corporate social responsibility (CSR) efforts that fall under our People, Performance, and Planet initiatives. Southwest earned the best Customer Satisfaction ranking among U.S. Marketing Carriers with the lowest ratio of complaints to the DOT per 100,000 enplaned passengers for 2020. "Im willing to bet that Southwest [Airlines] customers are less grumpy about In its 47th year of service, Dallas-based Southwest Airlines Co. (NYSE: LUV) continues to differentiate itself from other air carriers with exemplary Customer Service delivered by more than 57,000 Employees to a Customer base topping 120 million passengers annually, in recent years. As Americas leading voice on corporate responsibility, the Magazine formed its rankings from publicly available information in seven Above 30,000 Ft., We're Reading Across America! I know you have a lot on your plate with three new destinations in March, but Cincinnati is a tremendous opportunity!! In any customer service scenario, humanity is Southwest is the only major U.S. airline to offer bags fly freeto everyone (first and second checked pieces of luggage, size and weight limits apply, some carriers offer free checked bags on select routes or in qualified circumstances), and there are no change fees, though fare differences might apply. The health, Safety, and well-being of our Customers and our Employees remain my highest priorities at all times and a responsibility the entire Southwest Family holds sacred. The company entered 2020 with $4.1 billion of cash and short-term investments. Found inside Page 191 social responsibility, see corporate social responsibility Southern Airlines, 38 Southern Pacific Railroad, 155 Southwest Airlines, 162 Sperling, Gene, Southwest Airlines Co. All Rights Reserved. This external factor is a threat because air transportation firms depend on fuel, which account for major operating costs. Southwest has announced its intention to sell tickets in 2018 for service to Hawaii, subject to requisite governmental approvals. 1Source: Air Travel Consumer Reports. The One Report helps us bring to life our Purpose of connecting People to what's important in their lives through friendly, reliable, and low-cost air travel, and we are excited to share it.". Check outsouthwest.com/cares and read the Southwest Airlines One Report to find out more about how we're making a difference. Beyond this, we follow "The Golden Rule," meaning that we treat each other the way we want to be treated, which is why doing the right thing by our Employees and Customers is so inherent to who we are as a Company. During peak travel seasons, Southwest operates more than 4,000 weekday departures among a network of 100 destinations in the United States and 10 additional countries. Found inside Page 242 Charles R., 168 Tea Party Movement (TPM), social responsibility and social media, 3637 social TV, 14445 SoundCloud, 147, 150 Southwest Airlines, The CSRI study shows how companies reputations are affected by public perceptions of performance related to citizenship (the community and the environment), governance (ethics and transparency), and workplace practices. The Company assumes no obligation to update any forward-looking statements as a result of new information, future events, or developments, except as required by federal securities laws. Found inside Page 306Top U.S. CSR companies Adobe Systems Hewlett-Packard New York Times Avon Products IBM Southwest Airlines Bank of America JPMorgan Chase Symantec Corp. Southwest Airlines is Heart of the Community The Southwest Airlines Heart of the Community program was developed to support and activate public spaces in the heart of American cities. Southwest Airlines Co. is a major domestic airline that provides primarily shorthaul, high Southwest Airlines Co.s corporate social responsibility strategy helps address this threat. At Southwest Airlines, we do our part to minimize our impact on the environment by operating efficiently using a green filter, collecting and analyzing information on our impacts, and continuously improving the actions we take to mitigate those impacts.We continue analyzing data on our fuel At Southwest Airlines, diversity means having a modern and multi-faceted workforce which gives us a key competitive advantage in the national marketplace. As an industry leader, its important to us that we provide great benefits and training for our Employees, implementing efficient operations to reduce emissions, giving back to our communities, rewarding our Employees for their commitment to volunteering, and providing excellent Customer Service to our Customers. Information constitutes acceptance of our Terms and Conditions. Found inside Page 286Elevating Our Vision of Social Responsibility, Corporate Social Responsibility Review, Southwest Airlines Announces Speaker Lineup for Fourth Annual Gary C. KellyChairman, President, and Chief Executive Officer--> Southwest Airlines offers automated options to receive Investor Alerts. Found inside Page 174This ultimately leaves the responsibility of the decision to the obese person. Southwest Airlines' policy is that if passengers cannot fit into one seat In light of this grim outlook, Southwest Airlines has been fortifying its balance sheet. Corporate Social Responsibility Report On April 21, 2020, the Company published its citizenship reportthe 2019 Southwest Airlines One Report. Employee For the second year in a row, Southwest Airlines ranked among the top 50 US companies on the Corporate Social Responsibility Index (CSRI). Length: 7 pages Sources: 4 Subject: Transportation Type: Research Proposal Paper: #89231303 Related Topics: Double Jeopardy, Social Responsibility, Southwest Airlines, Aviation Download this Research Proposal in word format (.docx) As we renew our health benefits this year, we agree! Privacy Policy. Kelleher smoked a pack of cigarettes Southwest Airlines was recently listed on the Top 50 Companies Recognized as Leaders in Corporate Social Responsibility. Forward-looking statements are based on, and include statements about, the Companys beliefs, intentions, expectations, and strategies for the future. Based on Professor Jody Hoffer Gittell's eight years of field research, this book explores Southwest's innovative policies, strategies, and techniques, showing how these methods can be implemented in any organization, and explains how to: * Found inside Page 77The concept of socially responsible restructuring (SRR) was emerging just in recent years in Compaq, Cisco, Motorola, Reflexite, and Southwest Airlines. MARC GUNTHER, one of the leading observers these days of corporate social responsibility, talks in a recent blog post about companies' "ethic of serviceto their employees, their customers and their shareholders" and how that translates into loyalty from those same critical groups of stakeholders. Southwest's dedication to corporate social responsibility and global citizenship was further demonstrated when Southwest was named one of the 100 Best Corporate Citizens by Corporate Responsibility Magazine for 2018. Southwest Airlines Corporate Social Responsibility. "The One Report is our opportunity to celebrate Southwest's dedication to the triple bottom line of Performance, People, and Planet," said Gary C. Kelly, Chairman of the Board and Chief Executive Officer. Found inside Page 54The credo outlines that J&J's first responsibility is to the patients, doctors, 1989), Southwest Airlines is widely admired for its values-driven This type of focus on external corporate social responsibility and positive business relations is prevalent throughout the entire organization. Found insideSouthwest Airlines: The Employee Comes First The last few years have not been kind to investors in the airline industry, which has sustained huge losses, The timing of these postings are made at the discretion of Southwest Airlines. To express an understanding in both the 17. Southwest Airlines also experiences the threat of volatile fuel prices. Southwest Airlines' number one priority is to ensure the personal Safety of each Southwest Customer and Employee. Based on the U.S. Department of Transportations most recent data, Southwest Airlines is the nation's largest carrier in terms of originating domestic passengers boarded. Southwest Airlines is another example of a conscious company. With 45 consecutive years of profitability, Southwest is one of the most honored airlines in the world, known for a triple bottom line approach that contributes to the carrier's performance and productivity, the importance of its People and the communities they serve, and an overall commitment to efficiency and the planet. View original content:http://www.prnewswire.com/news-releases/southwest-airlines-demonstrates-dedication-to-corporate-citizenship-through-2017-one-report-300658804.html. This list is derived from publicly available data from the Russell 1000 companies and further celebrates Southwest's dedication to citizenship efforts throughout 2017. Specific ethical issues that Southwest calls out include: Use of material nonpublic information for insider trading purposes is both unethical and illegal. Healthy competition is essential, but unfair dealing practices are prohibited, and Southwest wants to avoid even the appearance of any impropriety. Amplify your organizations ESG communications with unlimited distribution to a global audience, Distribute press releases to a worldwide audience of ESG stakeholders, Talk to our team about maximizing your ESG communications with 3BL Media, Share your brands purpose through a sponsored editorial series or live video interview, Elevate your next CSR report, event or sustainable bond in just a few clicks, Catch up on the latest ESG news shared over 3BL Medias distribution network, Experience the latest ESG and sustainability news reported by veteran journalists, Recognize your CEO for their bold, innovative leadership on ESG issues, Participate in or attend our leadership series on corporate action and activism, Celebrate your companys placement on this prestigious ranking, We help organizations share their ESG communications with audiences around the world, Read about the top factors influencing ESG in 2021 and how they impact communicators. Southwest Airlines Takes Heart of the Community Program Nationwide, Southwest Airlines and the Hispanic Association of Colleges and Universities Now Accepting Applications for the Lnzate Travel Award Program for College Students, Southwest Airlines is Heart of the Community, Southwest Airlines Medical Transportation Grant Program, Southwest Airlines Connects Patients to Critical Medical Care with More than $3.2 Million in Free Flights Through Medical Transportation Grant Program, Repurpose with Purpose: Southwest Airlines Takes Sustainability to the Next Level, Southwest Airlines Launches Luv Seat: Repurpose With Purpose, Southwest Makes Travel One Less Burden For Patients By Providing More Than $2.8 Million In Free Flights Through Medical Transportation Grant Program, Improving Aviation by Revolutionizing Weather Forecasting, Southwest Airlines Flight Attendant Takes Flight and Returns to Work with the Help of St. Luke's Community in Spokane, Southwest Airlines Unveils Newest Addition to SeaWorld-Themed Fleet: Penguin One, Southwest Employees and All Hands Volunteers Helped Save Wheat Harvest for OK Farmers, All Hands Volunteers and Southwest Airlines Employees Team up to Support Tornado Recovery Efforts in Oklahoma, Military Heroes Month: A Reverence that Will Not Be Forgotten, Southwest Airlines Helps Provide More Than 11,000 Meals Nationwide, St. Luke's Patient Lynda Housden Thanks Southwest Airlines, Southwest Airlines Mechanics Donate Time to Build Playhouse for CASA Parade of Playhouses. Found inside Page 404James L. Heskett, Southwest Airlines2002: An Industry under Siege, Harvard Business School case study 9-803-133, March 11, 2003, p. 4. 8. Specific forward-looking statements can be identified by the fact that they do not relate strictly to historical or current facts and include, without limitation, words such as "plans," "believes," "expects," "anticipates," "may," "could," "intends," "goal," "will," "should," and similar expressions and variations thereof. So, it certainly is nice to have third-party studies proving it! Found inside Page 459See also Corporate social responsibility (CSR) excessive philanthropy, 27 South Africa, doing business in, 420421 Southwest Airlines, 156, 166, Be an original. Its no secret that Southwest Airlines believes in treating our Customers right, creating the Best Place to Work for our Employees, reducing our environmental footprint, and being a trusted community partner. Get an inside look at how the airline with a heart connects with customers online. Found inside Page 30Southwest Airlines, for example, has a valuable resource in its employees and corporate culture and a unique capability in its ticketing and boarding Launched in April 2014, the program aims to support Placemaking a movement that reimagines public spaces as the heart of every community. Average fares between Cincinnati and Chicago rose from $147 one-way to $251 one-way--an increase of 70 percent--between the second quarters of 2009 and 2010 (the latest quarter for which data is available). Otherwise, register and sign in. For the second year in a row, Southwest Airlines ranked among the top 50 US companies on the Corporate Social Responsibility Index (CSRI). E ect of corporate social responsibility on airlines 109. lat-Parast, 2013). Found insideFor example, Southwest Airlines' Nuts about Southwest blog features posts by employees who encourage coworkers to support CSR/Sustainability efforts by Found insideIn 2005, the 10 most admired companies in the US included Dell, GeneralElectric, Starbucks, WalMart, Southwest Airlines, FedEx, Berkshire Hathaway, Southwest is one of the most honored airlines in the world, known for a triple bottom line approach that contributes to the carrier's performance The 2010 results show that many companies are improving their socially responsible practices and the public is increasingly more aware and interested in these efforts. From its first flights on June 18, 1971, Southwest Airlines launched an era of unprecedented affordability in air travel described by the U.S. Department of Transportation as "The Southwest Effect," a lowering of fares and increase in passenger traffic wherever the carrier serves. Found insideA dual economy is a balance of social responsibility (socialism) and a free Southwest Airlines CEO Herb Kelleher had a leadership style that created an Highlights from the 2017 Southwest Airlines One Report include: To view the full 2017 Southwest Airlines One Report, including a video message from Gary Kelly, please visit Southwestonereport.com. DALLAS, June 4, 2018 /PRNewswire/ --Southwest Airlines Co. (NYSE: LUV) announced today the release of the 2017 Southwest Airlines One Report. With a bold new look first unveiled in 2014, Southwest is progressing through a multi-year refresh of its fleet to showcase the carrier's Heart: a new logo, aircraft livery, interior design featuring new seats, Employee-designed uniforms, and an updated airport experience, all of which showcase a dedication of Southwest Employees to connect Customers with what's important in their lives. Please begin service to Cincinnati. Found insideUp in the Air provides clear and realistic strategies for achieving a better, more equitable balance among the interests of customers, employees, and shareholders. As launch customer of the Boeing 737 MAX 8 in North America, the Company operates the largest fleet in the world of Boeing aircraft, all of which are equipped with satellite-based WiFi. Southwest takes part in charitable giving, community outreach and volunteerism, and environmental initiatives.Southwest.com states, At Southwest Airlines, we are committed to conservation and mitigation of our environmental impacts. Thanks for keeping insurance affordable for our family. Found inside Page 271 224, 227 social enterprise 2729 social innovation 58 social irresponsibility 4147 social responsibility (SR) 77, 86 Southwest Airlines 164 stakeholder With respect to its stakeholders, Southwest Airlines acts in an ethical and socially responsible manner. Therefore, actual results may differ materially from what is expressed in or indicated by the Companys forward-looking statements. The 2017 Southwest Airlines One Report can be found at southwestonereport.com. Under Gary's leadership, Southwest has grown to become the nation's largest airline in terms of originating domestic passengers carried and is a mainstay on Fortune magazine's list of the most admired companies in the world, ranking 14th in 2021. | Courtesy of Southwest Airlines The airline industry suffered a major blow in the wake of Sept. 11, 2001. The purpose of this paper is to present, discuss, and examine the topic of ethical and social responsibility. Every year we hold our breath as we open the benefits package to see how much more it's going to cost.

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