Explore Template Collections. Build a champion HubSpot site with less than half the time required. The main call-out is don't use color on color. Use these energetic colors to complement primary colors and break up white space. *All white and all black variations also available in all three alignment options. They can style everything from layout, to colour. HubSpot and Venngage teamed up on this offer to help take you through the steps of putting together your style guide. It's an aspiration for achieving business success with soul. Without a brand style guide, you run the risk of having to reinvent the wheel every time you sit down to write an article, create an image or work with a third-party. We get it, they're pretty similar to the untrained eye. Research & Reports Kick start your business with our hand-curated collection of ready-to-use templates. The style guide even allows you to download an icon version of its logo, making it easier to represent the company without manually recreating it. Free Style Guide Template - Figma Resource. Our icon library was created with accessibility in mind. Here are some guidelines to follow to ensure proper contrast, legibility, and color balance. Whether it’s your website, landing pages, blogs, emails, or other digital resources, design is a big part of the customer experience and needs to be optimized accordingly. Secondary colors are used to provide vibrancy to a design. Photography overlays are a great way to add contrast to images that are overlaid with copy. When in doubt, represent the minority as the majority. Fonts, sizes, colors, and all that good stuff. This advanced tutorial for digital marketers will teach you how to create a content style guie for your brand. Looking for font hierarchy? When their customers succeed, they do too. This is the hub for all brand guidelines, usages, and assets. Always use white text on color backgrounds. Discover awesome Figma resources, freebies, templates and more. There is a fallacy out there that to grow you have to be ruthless. You can download those guidelines below: Don't write headlines, headers, body copy, or CTAs in all caps, Don't use an ampersand unless it's part of a branded term, Sentence casing is most commonly used, with title casing being generally reserved for headings only, Use all white logos, copy, and icons on photography with color overlays, If a person is particially cropped out of an image, make sure not to cut off the top of the head, Drop the saturation to create black and white image behind the color overlay, Stretch or distort an image in a way that cuts off subjects heads or faces, Awkwardly crop someone's head, shoulders, or body, Choose a photo that's so busy with people that it competes for the viewer's eye with the copy, Only circle treatments 1 and 2 can be used within the frame of a design, Circle treatments 3–6 should bleed off the edge of the design frame (treatment 2 can be used inside or outside of the frame), Don't bleed circle treatment 1 out of the frame, Don't contain circle treatments 3–6 inside of the design frame, Use white treatments on color or gradient backgrounds, Only use orange gradient circles on white backgrounds, Rotate, expand, or shrink patterns to fit your design, Deconstruct treatments to recreate your own (keep treatments in original patterns), Combine multiple circle treatments in one design together, Use gradient circle treatments on color backgrounds, Support or indicate an action a user might take, Help the design be easily scanned and understood, Help users better understand repeating patterns, Decorate or fill white space with an icon, Combine many icons together to create an illustration, 40x40px is the standard (and largest available) icon size for web, 16x16px is the smallest icon size for web (do not drop below this size), Offline icon sizes may vary based on the size of the execution, Help communicate with the customer at important times, Fit illustrations seamlessly with the tone of the copy, Add an element of joy or playfulness to your design, Use illustrations as a reflection of the brand's values and style, Overuse illustrations to the point of annoyance, Confuse readers by using an illustration that doesn't match the content of the page, Overpower your page or design with illustrations, Create illustrations in a style inconsistent with brand-approved illustrations, Use illustrations on an already colorful background, 300x300px is the standard (and largest available) illustration size for web, 100x100px is the smallest illustration size for web (do not drop below this size), Offline illustration sizes may vary based on the size of the execution. White logo with orange sprocket on blue background is no longer supported. Do not rotate, warp, or disproportionately scale the Sprocket. Primary colors, as you may have noticed, are used in the HubSpot logo and should also be used to attract attention to something of importance. We have also compiled guidelines and some brand instruction for specific disciplines. The type family for HubSpot is Avenir Next. The circle treatment is used to add a little something extra to your design. Start a Free Trial. Hear from the businesses that use HubSpot to grow better every day. Take courses on the latest business trends, taught by industry experts. Hubspot COS Design. HubSpot Sprocket in monotone black on white. One of Theodore M. Bernstein's best style books is Dos, Don'ts & Maybes of English Usage, but it fails to point out that most incorrect due to's can be … How crazy is that? Home. HubSpot blog post and blog listing page templates are coded files. This gives the logo prominence and ensures that it will not be obscured or diminished by other surrounding elements. Every single template you need to crush it. Do not rotate, warp, or disproportionately scale the logo. When it comes to color, there aren't many "dont's." The first HubSpot style guide was created in 2012 when it became apparent the product team and the marketing team were developing slightly different approaches to the brand style, voice and tone. do not use compound naming. Some colors, however, indicate specific uses or actions (particularly for web & presentation slides). You can find more information on templates in our documentation. Take a look at the Hubspot Academy style guide. All your contacts and companies, 100% free. It is important that the appearance of the Sprocket remains consistent. Start organizing all of your marketing in one place today. Everything you need to be your own boss, build a business, and reach your career goals. In order to give our logo maximum legibility and exposure, please allow for an area of clearance around the entire logo. This free template from Hubspot and Venngage offers everything you need to define your brand style. This is one of the most minimalistic style guides that I've seen -- and yet, it houses a ton of useful information. The old logo is still floating around out there. Always use white icons on color backgrounds. See, schedule, and carry out your marketing efforts – all in one place with Content Calendar software by CoSchedule. It is important that the appearance of the logo remains consistent. Showing 1 - 15 of 78 . Find a partner in our global community of service providers who can help you grow. ... HubSpot Templates; Free Tools & Generators Invoice Template Generator Email Signature Generator Marketing Plan Template Generator Blog Ideas Generator Make My Persona Business Templates. This style guide details out exactly what Material Design is and how Google uses it. Onboarding & Services. Orange Sprocket on top of any color. Never reproduce the Logo or the Sprocket at a size smaller than these recommendations, as it will result in the loss of their impact and readability. Using "Sorbet" orange for the Sprocket instead of "Lorax". Use these energetic color combinations to break up white space and add depth to a design. Icons are used to assist copy in representing instructional and actionable meaning. ZERO coding required. When we use Grow Better as a tagline we capitalize both the G and B. Alternatively, there will be situations in which we will want the HubSpot brand to appear more recessive—such as on T-Shirts, other merchandise, or environmental graphics like a wall mural. Use subjects and settings that reflect the diverse array of HubSpot's users and customers. This color is great for maintaining a clean page or banner without it looking white-washed. Do us a favor and update your logo if you realize yours is outdated! Not only do we believe this is flawed logic, we know there is a better way to grow. Explore our sales, agency, and app partnership programs. The #1 TOP REVIEWED template pack for HubSpot is CLEAN. Ebooks, Guides & More. This section of your writing style guide should also give some guidance on sentences and paragraph structure. Use subjects and settings that reflect the diverse array of HubSpot's users and customers. Official compound team names like HubStars are exceptions, but going forward please refrain from compound naming. The Sprocket should never be smaller than 28px in digital or 10mm in print. Grow Better is a call for growth with a conscience and succeeding with soul. That's why it's so important to use the logo exactly as specified in these guidelines. Use other secondary colors and gradients to add splashes of color and vibrancy to web pages and designs. Dark greys are primarily used for copy and background colors. It's also possible to clone a HubSpot template layout to HTML, and customize it as a coded template.. For example: Lorax is often used for primary CTAs, and Calypso indicates that something is clickable. HubSpot primary logo on top of any color. Hear from the businesses that use HubSpot to grow better every day. The HubSpot Wordmarks are logos for HubSpot sub-brands: i.e. The distance of clearance should be the height of the Sprocket from the base of the center circle to the top of the longest arm. In these instances, we want the graphics to be the main element, and the Sprocket to act as a subtle sign of the HubSpot brand. Light greys are primarily used as background colors and for icons. There is a setting for HubSpot forms to not include any css from HubSpot. Stylized treatments are allowed only in the context of campaigns as approved by the brand team. Our colors are bold, enthusiastic and full of energy. The systematized structure of our wordmarks ensure consistency throughout the company. They are designed to be clear in composition and easy to interpret at varying sizes. Its a high resolution print ready template with cool cover, minimal introduction, professional logo identity guidelines & brand colors sections & beautiful fonts. Create apps and custom integrations for businesses using HubSpot. Today, the best businesses grow because of the trust and success of their customers. Your website visitors will be scrambling to give you their contact information in exchange for your valuable ebook! Read marketing, sales, agency, and customer success blog content. Get a primer on how inbound helps your business grow better. HubSpot themes, site page, landing page, blog, system page, email templates. We ask for your information in exchange for a valuable resource in order to (a) improve your browsing experience by personalizing the HubSpot site to your needs; (b) send information to you that we think may be of interest to you by email or other means; (c) send you marketing communications that we think may be of value to you. This color indicates that something is clickable. This gives the Sprocket prominence and ensures that it will not be obscured or diminished by other surrounding elements. The style guide allowed her to finish in about a day. Most blogs look for short paragraphs, so while you’re on the subject—you mi… From HelpSpot to DubSpot, these names are internally known and loved. Free Templates All of HubSpot's templates, in one place. The color palette is used to add depth, boldness, and vibrancy to your pages and designs. departments and teams. HubSpot Sprocket in monotone white on black. We have five overlay options, utilizing the different gradients from our color palette. This free, 12-page content style guide template will arm you and your team with one of the most powerful -- and overlooked -- content marketing tools. Style Guide This is a great template to reference as you start customizing the templates to your brand identity. The language used for sylesheets would be CSS (Cascading Style Sheets). Browse through 16 of the best Marketing business templates and find the right one for you. HubSpot Sprocket overlaid on color background. Overview of HubSpot's free tools. Premium plans and free trial. You can add some drag and drop modules that will be reflected across both of these templates, but most other changes must be done in a coded template file.If you need help customizing your HubSpot blog, you can find design partners on the HubSpot Partner Directory.. Fully drag-n-drop. In these cases, photography is typically paired with a header, subheader, and a button. IMPACT is digital sales and marketing company focused on empowering business leaders with the education, tools, training and support needed to grow their companies and careers. And the first step to brand consistency is, of course, a clear brand style guide. Using the Sprocket to represent the letter "O" in a word.

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